Of course, MILF also stands for "Mother I'd Like to F****" so naturally many people were up in arms about this very obvious reference to an obscene acronym. A bunch of news stations and bloggers sprang into action and pitched stories on the campaign. Spirit Airlines professed their innocence and explained it as an unfortunate overlook on their part...and then sat back and watched the dollars roll in.
Who thinks they did it on purpose? I do. I think it's a brilliant campaign, and it clearly got the job done. The Internet was on fire with commentary surrounding this sale, and the tickets were snatched up in no time.
If I haven't convinced you yet, the landing page on the site featured a flash picture of the islands, that for a quick moment resembled a cougar (another obscene reference to an attractive, older woman). That doesn't look like an island to me?????
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k, LaGuardia on Tuesday. A passenger who had originally departed from Lima, Peru, actually had the nerve to HIDE A MONKEY in his hat while he boarded the plane. What's even more funny is that he got away with it!!! That is, until Mr. Monkey got bored, hot, and bothered, and proceeded to craw l out from under his hat (mind you, he'd probably been hanging out for 7-8 hours prior his unveiling).

